In an interview with Under Armour CEO Kevin Plank, Austin is a key factor in its continuous growth and expansion plans. The known sports company is currently working on boosting its annual revenue to $7.5 million within three years which would easily boost its credentials to be a part of the Fortune 500 list. Plank stressed that the company is also working on improving their customer’s fitness by introducing new technologies that would help them track their health and fitness status. Under Armour is also working on investments overseas to bolster efforts for the company’s growth. The company is also entering other sports to offer their services to these sports.
Read more about this here: How Austin plays a role in Under Armour's big growth plans