Charges of sexism push Austin startup to alter ad campaign

austin-startupTwyla Inc. is currently under scrutiny for their recently published Facebook ad which users say is sexism in nature. The ads used taglines such as “Get some”, featuring a woman removing or putting on their top with the words “Recently single. Buy art” overwritten in the middle of the photo. Several news sites and art groups said that it is a very offensive art ad online today. Some experts even said that the ad campaign implies that buying and owning art can be compared to sex, which demeans women and men alike. Twyla has said that they have brought down the ad campaign and replaced it with something else. It is yet uncertain that the controversy will affect Twyla’s business.

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