An Entrepreneur’s Guide on How to Make Your SXSW Interactive a Success

2014 SXSW Interactive is better and bigger than ever. The event continues to encourage more and more people to visit Austin.  As an Entrepreneur, this is a great way to connect with people with the same interests and goals. Here are some effective ways to connect to people who matter to you:

Plan who to meet and where to go

Reach out to your network of friends, organizations, and companies participating in SXSW. You will be surprised on how many ideas you will get just by taking time to ask. This is also a good way to make connections with people who might help you in your business in the future.

Learn your story

Practice on how to talk about who you are, what you do and what matters to you in a casual, but purposeful manner. You may only have a moment to say “hi” so it is best to learn who you are talking to and quickly introduce who you are and what you may have in common. This is a good way to start a good relationship to someone who might become a good connection with your business.

Meeting with out-of-towners

It is a great way to invite people you want to meet and let them stay in Austin to set up a meeting. It may be a new investor or someone you want to be part of your company. This is a great way to invite people to visit your company in Austin.

Make time

Make sure to find time and free your schedule when you attend SXSW. Put your walking shoes and give yourself adequate time to meet people and spend some time to know and learn from them.

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