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An agency based in Austin will be the one in charge of the display, print and digital initiatives for People magazine. TiltedChair Creative will be doing the magazine’s marketing campaigns to increase readership.
The deal between People Magazine and TiltedChair is said to have closed at the value of $100,000. This will be in effect until the first half next year. TiltedChair will start on the display and email marketing for the magazines’ November issue which is entitled Sexiest Man Alive.
Mike Ihnat, co-owner of TiltedChair, said that People magazine executives were impressed about the way they handled previous clients.
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